---
title: "Vroom's VIE (expectancy) theory"
subject: "Organization and Management"
chapter: 8
key: "semester_7/organization_and_management:vroom-expectancy"
source: https://www.bctengineer.com/q/semester_7/organization_and_management/vroom-expectancy
site: BCT Engineering
---

# Vroom's VIE (expectancy) theory

Organization and Management · Chapter 8: Motivation, Leadership and Entrepreneurship

- Asked in: 2074 Chaitra, 8 marks; 2070 Asar, 5 marks (asked 2 times)
- Video: [What is Victor Vroom's Expectancy Theory? Process of Model of Motivation](https://www.youtube.com/watch?v=WDgF7Avijlc) — Management Courses - Mike Clayton
- Answer checked by Claude Opus 5.5 (high effort) on 2026-10-14
- Page: https://www.bctengineer.com/q/semester_7/organization_and_management/vroom-expectancy
- Whole chapter: https://www.bctengineer.com/md/semester_7/organization_and_management/chapter-8

## Question

Explain Vroom's expectancy (VIE) theory of motivation and the importance of reward in it.

## Short answer

Vroom's expectancy theory states motivation = valence × instrumentality × expectancy. Employees are motivated when they believe effort leads to performance (expectancy), performance leads to rewards (instrumentality), and rewards are valued (valence). Rewards must be valued, performance-linked, fair, timely, and varied to strengthen motivation.

## Answer

Victor Vroom (1964) proposed the expectancy theory (VIE theory). It states that a person is motivated to put effort when he believes that effort will lead to good performance, performance will lead to rewards, and the rewards are valued.

**Motivation (Force) = Valence × Instrumentality × Expectancy**

- **Expectancy (E):** Belief that effort leads to performance. "If I try hard I can finish this software on time." Value between 0 and 1.
- **Instrumentality (I):** Belief that performance will lead to a reward. "If I finish on time I will get a bonus or promotion."
- **Valence (V):** The value or attractiveness of the reward to the person. A bonus has a high valence for someone who needs money.

```text
Effort --E--> Performance --I--> Reward --V--> Satisfaction
```

If any one factor is zero, motivation is zero. For example, if employees think promotion in a public enterprise depends on political connections (low instrumentality), they will not work harder, even if the promotion is attractive.

#### Importance of reward in the theory
1. **Valence depends on reward:** Only rewards the employee values create force.
2. **Link of performance and reward must be visible:** Fair, transparent appraisal builds instrumentality.
3. **Variety:** Different employees value different rewards (pay, recognition, growth), so choose appropriately.
4. **Fairness:** Unfair rewards reduce belief and motivation.
5. **Timeliness:** Rewards should follow performance soon.

**Managerial implications:** clarify goals, give training so employees believe they can succeed, link pay to performance, and know what employees value.

**Criticism:** complex, assumes rational calculation, hard to measure the variables.

## Check yourself

The answer's key points as multiple-choice questions, with the correct option and why.

1. According to Vroom, motivation (force) equals:
   A. Valence + Instrumentality + Expectancy
   B. Valence x Instrumentality x Expectancy
   C. Valence - Expectancy
   D. Expectancy / Instrumentality
   Answer: B. Force = V x I x E, a product of the three. (Key point: VIE formula)

2. What happens if any one of valence, instrumentality or expectancy is zero?
   A. Motivation halves
   B. Motivation is unaffected
   C. Motivation becomes zero
   D. Motivation doubles
   Answer: C. Because they are multiplied, a zero in any factor makes motivation zero. (Key point: Zero factor)

3. What is instrumentality?
   A. Belief that effort leads to performance
   B. Belief that performance will lead to a reward
   C. Attractiveness of the reward
   D. Pay level
   Answer: B. Instrumentality is the belief that performance will lead to a reward; expectancy is effort to performance, valence is the reward's value. (Key point: Instrumentality)

4. Why must performance-reward link be visible and fair?
   A. It builds instrumentality
   B. It lowers valence
   C. It removes expectancy
   D. It reduces effort
   Answer: A. Fair, transparent appraisal builds the belief that performance brings reward. (Key point: Role of reward)

## Related in Organization and Management

- [Motivation and Herzberg's hygiene theory](https://www.bctengineer.com/question.md?key=semester_7%2Forganization_and_management%3Aherzberg-hygiene) — Organization and Management, chapter 8
- [Motivation/needs and Maslow's hierarchy](https://www.bctengineer.com/question.md?key=semester_7%2Forganization_and_management%3Amaslow-hierarchy) — Organization and Management, chapter 8, asked 2×
- [Management's role in motivation; McGregor](https://www.bctengineer.com/question.md?key=semester_7%2Forganization_and_management%3Amcgregor-role-management) — Organization and Management, chapter 8
- [Human need and Herzberg's hygiene theory](https://www.bctengineer.com/question.md?key=semester_7%2Forganization_and_management%3Aherzberg-human-need) — Organization and Management, chapter 8, asked 2×
- [Maslow's theory and Laxmi Prasad Devkota](https://www.bctengineer.com/question.md?key=semester_7%2Forganization_and_management%3Amaslow-devkota) — Organization and Management, chapter 8
- [McGregor's Theory X and Theory Y](https://www.bctengineer.com/question.md?key=semester_7%2Forganization_and_management%3Amcgregor-xy) — Organization and Management, chapter 8

## Related in other subjects

- [Motivation and Herzberg theory](https://www.bctengineer.com/question.md?key=semester_8%2Fconstruction_management%3Amotivation-herzberg) — Construction Management, chapter 10, asked 4×
- [Short note: Maslow's theory of motivation](https://www.bctengineer.com/question.md?key=semester_8%2Fconstruction_management%3Amaslow-theory-note) — Construction Management, chapter 10
- [Motivation: Maslow's hierarchy and Herzberg's theory](https://www.bctengineer.com/question.md?key=semester_8%2Fconstruction_management%3Amotivation-maslow-herzberg) — Construction Management, chapter 10
