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Stakeholder analysis and types

Short answer

Stakeholder analysis identifies all parties impacted by the project, assesses their interests and influence, and classifies them using a power/interest grid. Types include internal, external, primary, secondary, and key stakeholders, guiding communication and engagement strategies.

What do you mean by stakeholders analysis? Explain it in detail with their types.

Stakeholders are individuals, groups or organisations that are actively involved in the project or whose interests may be positively or negatively affected by the project. Stakeholder analysis is the process of identifying all stakeholders, then analysing their interests, expectations, influence and importance, to plan how to engage them and gain their support.

Steps in stakeholder analysis

  1. Identify stakeholders: sponsor, customer, users, team, suppliers, government, public, competitors.
  2. Analyse each one's role, interests, expectations, power, influence and attitude (supporter, neutral, resistant).
  3. Classify using a grid.
  4. Plan engagement and communication for each group.
  5. Review regularly as the project changes.

Power/interest grid

Power
High | Keep satisfied | Manage closely
Low  | Monitor        | Keep informed
     +----------------+---------------
        Low interest     High interest

Types of stakeholders

TypeDescriptionExample
InternalWithin the organisationSponsor, team, managers
ExternalOutside the organisationCustomers, suppliers, regulators, community
PrimaryDirectly affectedUsers, team, sponsor
SecondaryIndirectly affectedMedia, general public
Positive / supportiveBenefit from successCustomer
Negative / resistantLose from successCompetitor, staff fearing job loss
Key stakeholdersCan make or break the projectSponsor, customer

Stakeholder register

A document with name, role, contact, requirements, expectations, influence, and classification.

Importance

Reduces conflict, captures requirements, improves communication and avoids late surprises. Ignoring a stakeholder is a common reason for project failure.

Example: In a municipal e-tax system, stakeholders include the municipality (sponsor), tax officers (users), citizens, software vendor, Ministry of Federal Affairs and the bank partners; the Ministry has high power and is closely managed.

✓ Answer checked by Claude Opus 5.5 (high effort)

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